Fishing Reel Range

Fishing Reel Range

Accurate Fishing Reels

Accurate Fishing Reels

Accurate Fishing Reels American Made Serviced By NZ Agents From Soft bait, jigging, game , twin drag, single drag and two speed reels.
Kilwell Baitfeeder Reels

Kilwell Baitfeeder Reels

Range Of Kilwell Baitfeeder Fishing Reels with Kilwells Life-time warranty. Suitable for Stay-lining ,Softbait Fishing.
Alvey Reels

Alvey Reels

ALVEY REELS BY KILWELL. Superior Reels made in Australia Boat Rock Kayak Left hand models with Star drag and Lever drag

Kilwell Range Fixed Spool Reels

Kilwell Range Fixed Spool Reels

We stock a wide range of  Kilwell Fixed Spool Reels to suit all needs and budgets. To view our full range please click here


Beach Fishing Reels

Beach Fishing Reels

Fishing Reels Suitable for all Surfcasting, Beach and Wharf Fishing. Fixed spool and Alvey side casters.
Kilwell Range  Free Spool Reels

Kilwell Range Free Spool Reels

Range of Kiwell Fixed Spool Reels with Level Wind, Freshwater and Saltwater from trout to snapper-kingfish reels

Game Fishing Reels

Game Fishing Reels

Range  Of Game Fishing Reels Brands: Kilwell,Tica,Duel,Penn. Suitable for all Game Fishing  , Trolling, Deep water,Jigging .

Kilwell Freshwater Reels

Kilwell Freshwater Reels

Kilwell Freshwater Reels with baitcaster, jig, fly, harling, spin and trolling reels by Tica, Orvis,  SA System, Genesis Brands

Jigging Reels

Jigging Reels

Range of Tica - Penn - Kiwell Reels Suitable for Jigging in NZ and Pacific Waters High Quality High Drag.

Okuma Reels

Okuma Reels

The Okuma range includes the Makaira Game Reel, Solterra Game Reels and Cortez Series Overhead High Speed Fishing Reel.

TiCA Reels

TiCA Reels

TiCA produce fine quality tackle for the world market. The range includes bait feeder, bait caster, surf reels all with a 10 year waranty.

Fishing Reel Range

We have a large range of  Reels in Stock.  Including Kilwell, Tica, Okuma and Alvey.


Our range of reels are suitable for all fishing requirements ranging from Game, Trolling, Boat, Surf, Freshwater.

See below for information which should help you choose the type of fishing reel suitable to your needs.


Fishing Reel Features

In selecting the right reel for your style of fishing there are literally thousands of different reels on the market today to choose from. For the less experienced angler this can be somewhat confusing. Before we compare the features of fishing reels here are some pointers that will help you determine a list of requirements for the best type of reel to use. First, what kind of fish will you be catching? What is the average size, and angling technique? Will you be casting lures using live bait or trolling.

What pound test line is best suited for the fishing application. These answers will narrow down your search and aid in purchasing the proper reel. As a general guideline the lighter the line and smaller the game fish the best reel choice for the novice anglers and children is a spin cast reel. For the more proficient caster using the same set-up a spinning reel is best. As the targeted species gets larger requiring heavier line and lures a conventional reel or bait caster will be the better choice.

For the best performance from your reel, the reel must be balanced with your rod. If you use a reel that weighs too much for the rod it will feel butt heavy. You will have problems casting and it will take away the sensitivity from the rod tip in feeling a fish strike.

Conversely, a reel that is too light for a rod will make it feel tip heavy, by fishing for a length of time your wrist will tire by trying to hold the rod upward.For a properly balanced outfit hold the rod with the reel attached on the foregrip (the handle above the reel) by using a few fingers, the rod should sway back and forth and stay somewhat horizontal not completely moving forward or backward, if not change reel sizes or rod length to achieve a balanced outfit.

Listed below are the features and components that makeup fishing reels, many of them are universal and found on all types of reels, these descriptions will help you identify and understand the ideal reel for your angling needs.



The anti-reverse function on fishing reels is so the handle does not turn backward when the line is pulled from the reel as the drag is used. Spinning reels have an anti-reverse on/off lever that will allow the angler the choice of engaging the drag or back reeling when fighting a fish. Most baitcasting reels today have anti-reverse as a standard feature.

High-quality reels that feature the number of bearings on models followed with a single number such as 7+1 indicates an anti-reverse bearing which with tighter machining tolerances provides the angler with a “no play in handle” giving the angler complete control during stop and go retrieves and solid hook sets. For larger game fish some bait casting and trolling reels use an additional anti-reverse gear along with the bearing this adds security if the bearing cannot handle the strain of hard running fish.


Ball Bearings

All conventional fishing reels contain either ball bearings or bushings built within the reel to operate the spool smoothly. It is the generally thought that the greater amount of bearings in a reel the smoother the operation and the higher the cost. But one must consider that a number of bearings does not necessarily mean that the reel is smoother than others with less.

Reel companies only list the total number of bearings for the reel, not the type or quality of the bearings. In other words a 2 ball bearing reel machined with tight tolerances and high quality factory sealed stainless steel bearings will perform longer and smoother than a reel with 6 ball bearings made of brass.

The deciding factor when it comes to purchasing a new reel should not be limited to just the number of bearings but the overall performance, (smooth cranking, machining & bearing qualities ) as comparing to other reels in determining which is the smoothest.


Casting Controls (Baitcasting)

All quality baitcasting reels come with built in casting control systems that help determine how fast the spool is spinning when casting. These systems are centrifugal and magnetic, depending on the model some have one some have both and are either externally adjustable or internal.

The centrifugal casting control is located on the reel handle side and his adjusted by turning the knob forward or backward. The magnetic control braking system is located on the other side with a numbered position dial to increase or decrease the amount of magnetic force applied to the spool.

This is the fine tuning feature found on more expensive reels that work with an internal transfer braking mechanism, at the beginning of a cast (with the increased RPM‘s) this mechanism rotates out towards the braking magnets to slow the spool which helps reduce backlashing.

While no baitcasting reel is considered backlash free even with all of the casting features to help control the spool casting speed. It is still advisable to apply light thumb pressure on the spool in order to prevent a backlash.



All types of fishing reels have a drag system. The drag feature is a tension setting applied to the spool of the reel, think of it as a clutch or line braking system. The drag uses a set of multiple disc washers that compress when pressure is increased or relaxed when decreased. The concept of the drag is letting the line unwind in a controlled manner off the reel when a fish pulls so hard that the line is in danger of breaking. The drag should be set tight enough for a hook set, but loose enough to come off of the fishing reel easily.

Baitcasting/Trolling/Spincast reels use a star-shaped wheel located on the reel handle called a star drag, adjustments are made by turning the wheel to the proper tension. Spinning reels have two types of drags – front drag and a real drag. Front drags are generally smoother than a rear drag. The front drag features larger, multiple disc drag washers on the spool that offer a higher level of performance and durability.

The rear drag uses applied pressure on the drive shaft. Rear drag spinning reels may offer convenience and ease of use, but they normally don’t stand up to big fish and demanding conditions like front drag reel models. Lever drags are a available feature on high-end (expensive) trolling and baitcasting reels. Lever drags allows the tension to be adjusted in more precise smaller increments which supplies a smoother fish-fighting performance.


As a rule always check your drag before your first cast.Pull the line with your hand, if you have a decent amount of resistance, you should be fine. In cases where you hook an exceptional sized fish the drag should be adjusted (increased) as you feel the size of the fish. Another tip to reduce reel maintenance; when storing your reels for an extended amount of time, back off the drag tension setting. Leaving drag settings tight will cause the drag washers to become flat reducing the tension ability.


Gear Ratios

All reel manufactures list the gear ratio on their products. The gear ratio refers to how many revolutions the spool of the reel makes per one complete turn of the reel handle. For instance a high-speed reel with a 6:1 ratio will make 6 revolutions versus a low-speed reel at 3:1 with 3 revolutions per each turn of the reel handle.

Generally, low-speed reels are best suited for lures that require a slow presentation and greater cranking power such as crankbaits for bass and pike, and large muskie baits. High-speed reels are better for working lures quickly when the angler seeks speed for “burning” bucktails, spinnerbaits, and lipless crankbaits.

Reels with the range of 5.1 are the best compromise if purchasing a single reel. Another alternative is a two-speed reel that the angler can shift from high speed to low speed with a simple push or pull of a button.


Level Wind

Found on most baitcasting and trolling reels as the name implies, the level wind feature automatically places the line evenly or level across on the spool upon retrieving the line.

On low profile and smaller round baitcasting reels the line guide will remain in its’ position when casting, on larger round baitcasting reels the line guide will follow the line when casting. This offers the angler the convenience of not manually guiding the line on the spool, which if not properly done will usually pile up in the center of the spool.


Line Capacity

Printed on the reel or it’s package is a guideline of the amount of fishing line that the spool of the reel will hold. This chart is based on the use of monofilament line and will look like this: 8/(175) 10/(155) 12/(130) the first number is the lb test followed by a number of yards. This indicates the line rating set by the manufacturer for 8-12 lb test line to work correctly without either stressing parts or making it difficult to use.

By varying the pound test line on the reel such as placing 40lb on a reel rated for 8lb-12lb will give you an inadequate amount of line due to the increased line thickness making the reel difficult to cast as well as increasing the stress and eventual failure on the drag (By setting the drag too tight) With the advent of new fishing lines with increased lb test and reduced diameters we still recommend that you follow guideline placed on the reel by the reel company.


Line Counters

This reel feature is found exclusively on trolling reels. It allows a reference by which anglers can consistently return a bait to the same depth or distance from the boat when flat line trolling or rigging (Downriggers, Dipsey Divers and Trolling Boards) There are two types of reel line counters, Analog and Digital. Analog line counters resemble car odometers, clicking off numbers as the spool revolves.

Digital line counters provide the same line usage reading as the analog but can also be programmed for differences in line thickness accounting for impressive accuracy. Line counters are also very useful on how much line is left on your reel after a fish makes a run.


Line Out Alarm

This feature is an audible alarm alerting the angler of a fish strike also known as a clicker or bait alarm. A simple on-off switch is used in the free spool mode. Always disengage the clicker when retrieving or casting. Line out alarms are available on baitcasting and spinning reels. They are mainly used for presenting live/cut bait on the ocean and freshwater muskie fishing using suckers.


On / Off Free Spool Lever

On trolling reels there is a simple on/off lever that when switched on engages the reel for retrieving the line, when switched off it is in free spool allowing the angler to let the line run off the reel using a bait or lure. Always keep your thumb on the free spool to control the amount of line released to prevent a backlash.


Reel Housings and Frames

Most reel housings and frames are constructed of either aluminum (die-cast or forged) or graphite.   Each of these materials has its advantages and disadvantages, reels made of anodized aluminum are generally stronger and more durable than the graphite models, however, they are heavier.

Graphite-bodied reels are light and corrosion resistant, yet they normally don’t offer the same strength and durability as die-cast or forged aluminum fishing reels. Due to the nature of a spinning reel’s design, their bodies are composed of multiple pieces. Many conventional baitcasting reels are also constructed in the same fashion; however, some manufacturers have introduced one-piece graphite frames. This design increases the overall integrity and strength of the reel, while maintaining the lighter weight.



When selecting a reel the material type and design of the spool should be a point of consideration. There are two common materials used, machined anodized aluminum and graphite. Of the two the anodized aluminum spool offers greater strength and durability than graphite spools, which can break or crack under torque. On many baitcasting aluminum spools holes have been drilled into reduce the weight while increasing casting distance.

For big water heavy duty fishing large baitcasting and trolling spools are made from metal, using bronze or stainless steel that will offer the strength and capacity required for specialty lines such as heavy dacron or wire used for trolling. Spinning reels today feature a “skirted” spool that overlaps the reel frame, preventing the line to become entangled within the reel housing.

Other skirted spinning reel spool options offer a choice of a standard spool, or a shallower, elongated “long cast” spool design. In theory, the newer long-cast spool design allows for reduced line friction, resulting in greater casting distance.